Day 2: 8th November 2017
09.10 - 10.00 Keynote Address
Speaker: Professor Kevin Warwick
Emeritus Professor, Coventry University and the University of Reading
Kevin Warwick is a world renowned scientist and engineer. His research areas are artificial intelligence, control, robotics and biomedical engineering. Kevin became the world’s first Cyborg in a ground breaking set of scientific experiments involving surgical implanting of a device into his arm to link his nervous system directly to a computer.
At BCI World 2017, he will consider the implications of the potential for microchipping employees, the advantages of linking a human brain to a computer, types of implants that are being used today (known as bio-hacking) and the questions this raises for security of data and people.
11.00 - 11.50
Wars of words - prepare to win: Reinforcing reputational resilience in the digital age
Robert McAllister, Senior Consultant, Instincif
When a crisis strikes is your organization prepared to communicate under pressure in this rapidly evolving digital age? Instinctif Partners will deliver a boot camp on the latest crisis communications best practice, helping you to develop more resilient response frameworks.
11.55 - 12.30
Communication under pressure - 8 best practices for managing a crisis
Managing critical incidents and communications under pressure can be challenging, however, the implementation of an automated business continuity strategy can help keep people safe and businesses running. Imad Mouline will first reveal data from his customer base to reveal the benchmarks for incident response time, employee location identification, communication response and engagement and more. He will then explain his 8 best practices for managing a crisis.
12.30 - 14.00 Lunch
14.00 - 14.45
Using Internal Marketing techniques – promoting your program like a pro’
Jeremy Stynes, Lootok
It's a common story. Building awareness and adoption for business continuity programs is hard. There is spotty engagement, limited compliance, and a check-the-box mentality that impacts the quality of your program deliverables.
Follow the story of a business continuity program that struggled to get off the ground, but then found momentum and ultimate success through utilising a formal marketing strategy and involving staff as if they were consumers. This case study not only outlines the internal communications essentials that build awareness and adoption, but also shows how you can capture new data to evaluate programs year-over-year.
Panel discussion – Join a carefully selected panel representing all the key areas of a business, to discuss how business continuity can collaborate with their teams and where the major barriers would be.